Written by Jason Keil | photography provided by entrants
Arizona has something for everyone, from outdoor adventures set against breathtaking natural landscapes to award-winning restaurants, historical locales and art festivals that bring in visitors from around the world. To celebrate it all, the Arizona Travel Awards returns to recognize the destinations that make the 48th state great.
Presented by Cities West Media, and selected by an independent panel of judges, this awards program showcases the noteworthy places, businesses and activities that never fail to inspire and delight travelers as they explore our state. Comprising 28 categories, the awards range from Most Instagrammable Spot to Best Live Music Venue. In the interest of fairness and equal coverage, some awards are split into large- and small-market subcategories.
Our select group of judges used their experiences exploring and working in the state’s regions and hospitality venues to review the unique qualities and innovations of destinations and businesses, small and large, to select the winners. The 2025 Arizona Travel Awards winners will also be highlighted on arizonatravelawards.com and the Arizona Travel Award’s social media accounts, including @arizonatravelawards on Instagram.
Meet The Judges
Jenna Watters was born in Sedona and is a full-time musician with her husband in the band The Watters.
Jennifer Baluch is a food influencer whose TikTok and Instagram accounts (@tastesofaz) have made her a trusted voice for food lovers across Arizona.
Charles Lohrmann is a writer and editor who currently lives in Santa Fe, New Mexico.
Brian Goddard is a freelance photographer, videographer and graphic designer based in the Valley with a lifelong interest in travel, adventure and culture.
Art Festival
Downtown Glendale Arts and Culture Fest: BBQ, Rhythms and Rides
(Big Market)
Art festivals prioritizing sipping over style do so at the expense of those with children. The City of Glendale and the Southern Arizona Arts and Cultural Alliance remedied that by making this event family-friendly with a Pinewood Derby competition, a classic car show and a kids’ area. 5750 W. Glenn Dr., Glendale, glendaleaz.com
Tubac Festival of the Arts
(Small Market)
This small Southern Arizona village somehow accommodates visitors from around the world who want to view the work of more than 200 artisans at this annual event. “This festival has been a cornerstone of Tubac’s creative spirit for over six decades,” says Bethany Goss of the Tubac Chamber of Commerce. 1 Burruel St., Tubac, tubacaz.com
Bar
Tell Your Friends, Scottsdale
(Big Market)
This award-winning speakeasy, a collaboration between Clive Collective and Creation Hospitality, offers live jazz, expertly crafted cocktails and a menu by chef Beau MacMillan. “Tell Your Friends was built to bring something unexpected and elevated to the Scottsdale scene – a place where bold flavors, great drinks and electric entertainment come together,” MacMillan says. 17797 N. Scottsdale Rd., Scottsdale, 480-530-0045, tellyourfriendsaz.com
The General Store at High Country Motor Lodge, Flagstaff
(Small Market)
Take in a sky full of stars at this welcoming Northern Arizona venue from its beautiful lawn, or while enjoying a quick bite or playing a board game. You can also enjoy its live music shows and outdoor movie nights when you’re not gazing up at the sky. 1000 W. Route 66, Flagstaff, 928-774-5221, highcountrymotorlodge.com/the-general-store
Brewery
Greenwood Brewing, Phoenix
Roosevelt Row is populated with breweries, but Greenwood Brewing stands out as a woman-owned business with flavorful, hoppy brews. “We are thrilled to be a pillar in the community, and to also provide a welcoming space for the 6 million travelers who venture into Downtown Phoenix every year,” founder Megan Greenwood says. 922 N. Fifth St., Phoenix, 602-875-8577, greenwoodbrews.com
Community Events
Scottsdazzle
Old Town Scottsdale already sparkles with its high-end shops and galleries. But the shopping district transforms into a winter wonderland between the Thanksgiving holiday weekend and New Year’s Eve. Watch the Christmas lights twinkle while enjoying artwork exhibitions, visits from Santa Claus, sing-alongs and delicious local food. scottsdazzle.com
Destination Marketing Campaign
June Days, Scottsdale
(Big Market)
Even in the summer, Old Town Scottsdale has plenty to offer. The June Days campaign showcases the area’s shops and activities with wine tastings, museum tours and live music. “We love to celebrate all the vibrant things that make Scottsdale so unique for our residents and visitors,” says Karen Churchard, director of tourism and events for Scottsdale. oldtownscottsdaleaz.com
Flagstaff’s SNOW-ometer and LEAF-ometer
(Small Market)
To help you know the best time to escape to the high country, Discover Flagstaff created two innovative, real-time online tools to help skiers and leaf-peepers plan their Northern Arizona getaway so they can enjoy the slopes and fall colors. flagstaffarizona.org
Destination of the Year
Flagstaff
Nestled 7,000 feet above sea level below the San Francisco Peaks, Flagstaff has become more than just a destination for Valley dwellers seeking respite from the desert heat, with the Discover Flagstaff website highlighting the area’s allure. “Flagstaff is truly having a moment, with the recent expansion at Lowell Observatory, additional accolades for the city’s restaurants and breweries, and of course the pending Route 66 Centennial next year,” says Trace Ward, executive director of Discover Flagstaff. flagstaffarizona.org
Destination Social Media Account
Visit Mesa
(Big Market)
Mesa is rapidly transforming into an arts and culture hub. If you want to keep up with the changes, follow the social media accounts (@visitmesa) run by its visitors’ bureau. “Our social media strategies are aimed to connect with both locals and potential visitors, inspiring them to discover all that Mesa has to offer,” says Alison Brooks, VP of marketing and destination experience. visitmesa.com
Clear Sky Resorts, Williams
(Small Market)
Consider yourself warned. When you click “Follow” on the @clearskyresorts Instagram account, you’ll have a severe case of FOMO. “We believe travel should be immersive, magical and memorable,” social media director Stacy Feinberg says. “Through our social media, we strive to bring that experience to life and give future guests a glimpse of the wonder that awaits.” 629 Highgrove Rd., Williams, 888-704-4445, clearskyresorts.com
Distillery
Whiskey Del Bac, Tucson
This award-winning, Tucson-based boutique distillery, founded by Stephen Paul and his daughter Amanda, offers a Southwestern twist on whiskey with its much-admired Dorado style, in which the malted barley is smoked with mesquite instead of peat. The concept has gained popularity, with special distiller cuts often selling out. Fans can visit for tastings or tours and even volunteer to fill, cork, seal, label and box bottles for a free bottle. 2106 N. Forbes Blvd., Tucson, 520-628-9244, whiskeydelbac.com
Food Festival or Event
Verde Valley Wine Festival, Cottonwood
If you’ve ever been curious about the wines produced in the 48th state, the Verde Valley Wine Festival is an excellent starting point. This annual spring event attracts more than 20 wineries and local distilleries, breweries and eateries, so there is truly something for everyone. “The chance to meet the winemakers adds a personal touch, allowing attendees to learn more about their favorite wines directly from the source,” festival organizer Paula Woolsey says. verdevalleywinefestival.com
Golf Course
Boulders Resort and Spa, Scottsdale
(Big Market)
This North Scottsdale establishment, often named one of the Best Golf Resorts in the Southwest by Golf Digest, continuously works to keep that title. “There is something truly special about Boulders’ two courses,” director of club operations David Benham says. “We look forward to unveiling a new refinement project on the North Course, which will be completed this summer.” 34631 N. Tom Darlington Dr., Scottsdale, 480-488-9009, theboulders.com
Los Caballeros Golf Club, Wickenburg
(Small Market)
Located in historical Wickenburg at Rancho de los Caballeros, this championship-level golf course sports panoramic views of the Bradshaw Mountains, a modern practice facility, all-inclusive golf packages and a picturesque outdoor patio at the Los Caballeros Club Grill. 1551 S. Vulture Mine Rd., Wickenburg, 928-684-5484, ranchodeloscaballeros.com/golf-club
Hiking/Biking Trail
O’Leary Peak, Flagstaff
As you ascend more than 2,000 feet to the ranger lookout at the summit of this trail, you’ll be rewarded with an awe-inspiring view that stretches as far as the North Rim of the Grand Canyon. Along the way, you’ll also encounter blooming sunflowers, unusual vegetation and picturesque views of the Inner Basin of the San Francisco Peaks and the Sunset Crater Volcano National Monument.
Historic Site
Arizona Biltmore, Phoenix
(Big Market)
The iconic Arizona Biltmore has been a place for famous actors and influential dignitaries to relax for nearly a century. A recent $150-million renovation includes upgrades to the family-friendly Paradise Pool, adults-only Saguaro Pool, the energetic Spire Bar, the Citrus Club and meeting spaces. 2400 E. Missouri Ave., Phoenix, 602-955-6600, arizonabiltmore.com
The Weatherford Hotel, Flagstaff
(Small Market)
William Randolph Hearst and author Zane Grey were among the prominent guests of this historical three-story hotel built in downtown Flagstaff in the early 20th century. Over the past few decades, its distinctive three-sided balcony and Art Deco-inspired interior have undergone a remarkable restoration, bringing it back to its former glory. 23 N. Leroux St., Flagstaff, 928-779-1919, weatherfordhotel.com
Hotel
The Global Ambassador, Phoenix
(Big Market)
Sam Fox’s first hospitality venture has received numerous accolades since its opening in 2023. It offers five dining options, including a poolside bar and a Mediterranean rooftop restaurant with a stunning view of Camelback Mountain. “From day one, we set out to create a special property that is thoughtful, welcoming and distinctly unique,” says the hotel’s managing director Geoff Gray. 4360 E. Camelback Rd., Phoenix, 480-800-2211, globalambassadorhotel.com
Hotel El Portal, Sedona
(Small Market)
Only seven Arizona resorts have been featured by travel guide giant Michelin, including the boutique Hotel El Portal Sedona, known for its unique character, curated rooms, unparalleled ambiance, personalized amenities and easy access to hiking trails and the Tlaquepaque Arts and Crafts Village. 95 Portal Ln., Sedona, 800-313-0017, elportalsedona.com
Iconic Tourist Attraction
Wild Horses, Mesa
(Big Market)
More than 300 mustangs run free in the Tonto National Forest and the Lower Salt River in Mesa. For years, kayakers, paddleboarders, tubers and nature lovers have spotted these magnificent creatures grazing, wading or running along the riverbank. Learn more at the City of Mesa’s website (visitmesa.com) or stay nearby at Saguaro Lake Guest Ranch. saguarolakeranch.com
Lowell Observatory, Flagstaff
(Small Market)
Pluto’s discovery at Flagstaff’s Lowell Observatory has tremendous celestial significance despite the ongoing debates about its planetary status. The observatory recently added a $53.6 million Astronomy Discovery Center to cement its ongoing commitment to space education. 1400 W. Mars Hill Rd., Flagstaff, 928-774-3358, lowell.edu
Instagrammable Spot
The Pemberton, Phoenix
(Big Market)
You’ll be snapping plenty of selfies at this resurrected Downtown Phoenix event and retail space, which returned from a brief sabbatical with a new Rehab-style pool playground along with food trucks, bars, shops and murals by local artists. “We’re grateful that so many people find The Pemberton’s magic worth sharing,” creator Jonathon Vento says. 1121 N. Second St., Phoenix, 602-830-3797, thepemberton.com
Rare Earth Gallery, Cave Creek
(Small Market)
This Cave Creek rock shop, aptly nicknamed “the eighth wonder of the world,” blends an art gallery with a natural history museum, showcasing a captivating collection of jewelry, décor and gifts crafted from crystals, minerals and other natural wonders. “We’re always striving to push the envelope with jaw-dropping experiences,” owner Wayne Helfand says. 6401 E. Cave Creek Rd., Cave Creek, 480-575-4360, www.RareEarthGalleryCC.com
Live Music Venue
Gilbert Regional Park Amphitheater
(Big Market)
This East Valley event plaza is a modern architectural marvel. It boasts a 360-degree performance space overlooking the park’s lake and the San Tan Mountains, and concertgoers can easily find a seat on the 5 acres of its sloped lawn. 3005 E. Queen Creek Rd., gilbertaz.gov
Pepsi Amphitheater, Flagstaff
(Small Market)
More than 60 percent of those who check out a show at this 3,200-seat venue in the scenic ponderosa pine forest come from Maricopa County. “Surrounded by the pines and mountains, our venue offers a one-of-a-kind experience for guests and musicians and a cool summer destination in Arizona,” says Reed Glick, principal of R Entertainment North, the venue’s programmers. Fort Tuthill County Park, 250 Garrison Rd., Flagstaff, 480-656-9940, pepsiamp.com
Museum
idea Museum, Mesa
Last year, this 20,000-square-foot science and technology museum in downtown Mesa underwent a significant renovation, adding 3D printing labs, interactive exhibits, a LEGO printing press, a cozy reading nook, new art installations and the exhibition JoyRide: Art on Wheels, which explores the creative process behind all things round. 150 W. Pepper Pl., Mesa, 480-644-4332, ideamuseum.org
Outdoor Activity
Rainbow Ryders, Phoenix
(Big Market)
Get out your bucket list. This hot-air balloon flight company offers thrilling experiences for everyone, including vacations and corporate events. These high-altitude rides provide opportunities to meet new people and create unforgettable memories. “Sharing the magic of flight over Arizona’s stunning landscapes is our passion,” director of operations Lindsay Mayer says.
7934 N. Glen Harbor Blvd., Glendale, 480-299-0154, rainbowryders.com
Rancho de Los Caballeros, Wickenburg
(Small Market)
This luxury dude ranch resort in Wickenburg exudes a rustic charm while featuring plenty of contemporary amenities, including a luxurious spa, a high-end dining concept and a pickleball court. 1551 S. Vulture Mine Rd., Wickenburg, 928-684-5484, ranchodeloscaballeros.com
Park
Cosmo Dog Park, Gilbert
(Big Market)
This 17-acre canine oasis, named for the town’s first police dog, has plenty of amenities for your furry four-legged friends, including four fenced areas for active and timid dogs, bone-shaped benches, a dog “beach,” pet drinking fountains and plenty of waste disposal and dog-washing stations. 2502 E. Ray Rd., Gilbert, 480-503-6200, gilbertaz.gov
Stewart Vincent Wolfe Creative Playground, Yuma
(Small Market)
Every child deserves to play at a park, and this area at the West Wetlands Park has been recognized for being accessible and inclusive for all children. It also boasts a bright, castle-shaped structure, zipline and numerous other features that will ignite their imaginations and, more importantly for parents, tire them out. 282 N. 12th Ave., Yuma, yumaaz.gov
Resort
JW Marriott Scottsdale Camelback Inn Resort & Spa, Scottsdale
(Big Market)
This iconic Paradise Valley resort offers luxurious amenities, breathtaking views of Camelback Mountain and Native American-inspired architecture. Each of the 453 rooms and suites has a patio or balcony, and there is also a 32,000-square-foot spa, 36 holes of golf, six tennis courts, two heated pools and award-winning restaurants on the premises. 5402 E. Lincoln Dr., Scottsdale, 800-582-2169, marriott.com
The Wigwam, Litchfield Park
(Small Market)
This recently renovated family resort in the West Valley offers all the typical amenities, including three award-winning golf courses, nine tennis courts, a high-end restaurant and a full-service spa. However, your kids are more likely to remember the thrilling time they had careening down the facility’s two 25-foot waterslides. 300 E. Wigwam Blvd., Litchfield Park, 866-976-6894, wigwamarizona.com
Restaurant
El Chorro Lodge, Paradise Valley
(Big Market)
The rustic Paradise Valley restaurant, a staple in the Valley culinary scene, celebrates its past while embracing the future. Regulars enjoy iconic dishes like sticky buns, beef stroganoff and trout almondine, while foodies enjoy new, locally sourced dishes from chef Charles Kassels. 5550 E. Lincoln Dr., Paradise Valley, 480-948-7170, elchorro.com
Atria, Flagstaff
(Small Market)
The popular saying “Eat local” holds true at award-winning chef Rochelle Daniel’s Atria in downtown Flagstaff. Daniel takes pride in using locally sourced ingredients whenever possible at her modern American restaurant. “Every dish we create tells a story, and it’s an honor to share these moments with our guests,” Daniel says. 103 N. Leroux St., Flagstaff, 928-440-4377, atriarestaurant.com
Revitalization
Yuma’s Riverfront Development
Once known as a railroad byway and the titular town in the classic Western film 3:10 to Yuma, the border community is also famed for a riverfront that has undergone a remarkable transformation. This ambitious project was made possible by $60 million in public funds allocated for various projects, including the redevelopment of the area’s parks and wetlands and the revitalization of Yuma’s downtown. yumaheritage.com
Scenic View
Skysill Rooftop Lounge, Tempe
It’s true: Arizona has the best sunsets, and the Skysill Rooftop Lounge (located inside The Westin Tempe) offers a stunning way to savor them. Standing 18 stories above downtown Tempe, you can take in the best view in the Valley as you sip a handcrafted cocktail or local brew and share a flatbread with friends. 11 E. Seventh St., Tempe, 480-968-8885, skysill-rooftop.com
Spa
La Paloma Spa & Salon, Tucson
(Big Market)
Tucson is known as a haven for healing, and there’s no place better for revitalizing your mind, body and spirit than this spa in The Westin La Paloma Resort & Spa. In addition to the usual facial and massage services, the facility also offers red light therapy and patio dining. 3666 E. Sunrise Dr., Tucson, 520-615-8370, lapalomaspa.com
Velvet Spa, Sedona
(Small Market)
When immersed in Sedona’s psychic vortexes, a clear mind is essential. At Ambiente, a Landscape Hotel, the Velvet Spa offers a range of treatments, including facials, CBD services, prenatal care, detoxifying body treatments and massages, ensuring relaxation and readiness for mystical experiences. 900 W. State Rte. 89A, Sedona, 800-405-1969, ambiente-sedona.com
Under the Radar
Arizona Indigenous Culinary Experience, Scottsdale
(Big Market)
This annual celebration of Arizona Native food traditions goes beyond curated tasting stations. It aims to foster a constructive dialogue about art and culture. “We are excited to bring together so many knowledgeable and passionate individuals to celebrate and preserve our rich culinary heritage,” says Zach Doka, president of the Arizona American Indian Tourism Association. arizonanativeculinary.org
Exploring Route 66 in Flagstaff
(Small Market)
Modern technology allows travelers to experience Route 66 attractions in a new way. They can download a passport to guide them to historical sites, shops, attractions and breweries, collecting points for prizes at the Flagstaff Visitor Center. flagstaffarizona.org
Unique Lodging
Saguaro Lake Guest Ranch, Mesa
(Big Market)
Step into one of the 20 Indigenous-inspired cabins at this family-owned ranch and be mesmerized by the wild horses galloping freely in the Salt River. Guests can also enjoy kayaking, fishing or horseback riding at this picturesque spot near the Bulldog Cliffs in Tonto National Forest. 13020 N. Bush Hwy., Mesa, 480-984-2194, saguarolakeranch.com
Cosmic Cottages at High Country Motor Lodge, Flagstaff
(Small Market)
Pop one of the provided mixtapes into the old-school cassette player and relax inside one of the three rustic, cabin-inspired suites along Route 66. There are other high-end amenities to be savored as well, including luxurious bedding and big-screen streaming televisions. 1000 W. Rte. 66, Flagstaff, 866-928-4265, highcountrymotorlodge.com
Visitor Center
Bisbee Visitor Center
You’ll need help navigating this small town in the Mule Mountains of Cochise County. The staff at the Bisbee Visitor Center will not only point you in the right direction, but offer suggestions to make the most of your visit. 478 N. Dart Rd., Bisbee, 520-432-3554, discoverbisbee.com
Winery
Merkin Vineyards Hilltop Winery and Trattoria, Cottonwood
Wine stimulates conversation, but finding the right words to describe the stunning panoramic view of the Verde Valley from the patio at Merkin Vineyards Hilltop Winery and Trattoria will be a challenge. Part farm, part James Bond supervillain fortress, it’s the Arizona vinicultural play space of our dreams. 770 N. Verde Heights Dr., Cottonwood, 928-639-1001, merkinvineyards.org
